Tesla Announces $5 Billion “At The Market” Stock Offering
https://www.zerohedge.com/markets/tesla-announces-5-billion-market-stock-offering

In short, for those asking why TSLA picked an ATM, it was to avoid an institutional roadshow where buyers can perform due diligence or simply ask questions.

https://www.wsj.com/articles/beware-as-wall-street-goes-direct-to-consumer-11592389980